discover our fragrances

FOUNDER STORY

Yvo van ReGteren Altena

Journalist, perfume creator and spoiled traveller

In his long career as a journalist, Yvo has always written about the world of fine fragrances. He deepened his interest with countless studies and his close contacts with famous perfumers like Jean-Claude Ellena of Hermès, François Demachy of Dior and Mark Buxton.

 

After years of field work and creating fragrances for various global fashion brands, Yvo decided seven years ago to open the doors of his own Perfume House; YVRA. His creations are known as sophisticated, refined, surprising and always with an original touch.

 

The brand excites many demanding noses worldwide and sticks to the slogan with each new creation: Explore! There is always something to discover.

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the yvra collection

Eau de parfum

Classics

Bath & Body

Travelset

fragrance sizes

Try before you buy

dISCOVER yvra SAMPLE SETS

Get a sample set and receive up to €24,95 discount on a 50ml or 100ml bottle on your next purchase!

How does it work?

1. Try our most popular scents

2. Find your favorite scent

3. Get the price you paid for your Explore! Sample set back as a discount on a big bottle

The sample sets consists of three or five 2.6ml samples with the complete YVRA scent lineup.

Starting at €14,95

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Sophisticated and refined fragrances

Originated and based in Amsterdam

Highly concentrated formulas 

Best-tested and award-winning perfumes